With a history spanning more than 20 years, Shades Direct has been a pioneer in redefining outdoor shading in New Zealand. Founded by Ken Lanning and carried forward by his son, Scott, our journey is a testament to innovation and unwavering commitment. Explore our story, discover our products, and meet the team behind our legacy of quality shading solutions.
At Shades Direct, our journey began over two decades ago when Ken Lanning founded Shades Direct Limited. With a passion for outdoor comfort and aesthetics, he built a business centred around giant umbrellas and shade sails. These early innovations laid the foundation for our commitment to top-quality awnings and canopies.
In 2006, Ken’s son, Scott Lanning, joined the company, bringing fresh energy and vision. Together, they expanded their reach, focusing on the greater Auckland area. Over the years, they spearheaded the development of our star products – the Outsider Awning and the Clearspan Awning. These awnings have set industry benchmarks for quality and have emerged as market leaders.
Today, Shades Direct proudly serves 17 regions across New Zealand, offering a diverse range of shading solutions, including Clearspan, Outsider, Outdoor Screens, and Folding Arm Awnings. With a customer base exceeding 1,000 happy clients annually, our commitment to quality remains unwavering.
In recent years, we’ve expanded our team to serve you better. Chris Tobin, our General Manager, focuses on Sales and Marketing while managing our extensive agent network. Richard Ward excels as our Factory Manager, ensuring impeccable product quality. Ceri Smith expertly manages administration, keeping our operations running smoothly.
As we move forward, Ken enjoys a well-deserved break, while Scott continues to drive our business with his 17 years of industry expertise. He leads our team in technical design, development, and quality assurance, guaranteeing that Shades Direct remains at the forefront of the awnings and canopies industry.
Ready to represent quality shading solutions? Join our network as a Shades Direct agent. Shape outdoor comfort and style across New Zealand with our market-leading products. Explore the opportunity today.
Shades Direct does not compromise the quality and strength of our awnings to save a few dollars. We are best in class. We proudly stand by our NZ made products.